Partner program | Affiliate programs

Safari Store Affiliates: Get your own branded online store

Affiliate branding: Your logo, our online store

Before digging into the ways to earn - and increase - your commission, this is worth mentioning first: as part of the programme, we also put your logo on to our online store. We do not believe that any other company offers this to their affiliates.

Your logo goes right above ours on every page of our online store. You get your own branded version of our online store. Yes, you have read this correctly.

We are so proud of this feature and excited about the branding opportunities it offers you as our partner.

The logo is placed above ours as follows: When you sign up to our affiliate programme, we also ask you for a .png image of your logo. Once uploaded to your partner account, each time a link to The Safari Store is clicked from your various platforms, and where you have added your unique affiliate code on to the end of the link url, your logo will be shown above our logo.

This is the best way to carry your branding across to our online store. It is brand continuity on the next level.

Whenever sales are made using your uniquely coded affiliate link, a record is also kept of your commission earned.

This means you not only get to increase your earnings, but you also keep your brand front and centre in the mind of your clients - or audience - throughout the online shopping process.

You will be able to link to your branded version of TheSafariStore.com from your website and in communications with your clients.

To find out more about our affiliate programme, affiliate links - and how they work - and how to join the programme please read: How to join our affiliate programme.

If you have any questions, please do not hesitate to contact us. To sign up, simply go to our partners page to start the sign-up process.

Earn commission by partnering with The Safari Store

Weave in affiliate code links and discount codes across all your platforms

Our partner discount codes and affiliate code links are designed to make it really easy for you to weave in links throughout your site, social media, and in marketing communications with your audience. Here are some key points related to this:

The content you create to link to our online store does not always need to be of the direct "buy this product" type. You are easily able to include links and discount codes within your core-business content.

For example, if you are a travel company or blogger, then you may post - or include - an image of an incredible destination in marketing communications with your audience. As part of your description of the image, you could include a simple line which says: "We recommend wearing a [stylish wide-brim hat] when you go to 'destination name'." You would simply make the text in brackets hyperlinks - with your affiliate code included in the link - and all resulting sales would then be recorded and you would earn commission.

Using the same example, you could also include your unique discount code. Here, this would read something like this: "Wearing a hat with UPF50+ sun protection is our recommendation for [destination name]. We have partnered with The Safari Store to give you up to 10% off their range of hats. Simply click here and enter [your partner discount code] at checkout."

Even if the image is just a landscape, you are easily able to do the same. For example: "Whenever travelling to a beach destination with us, please always pack the best [sunscreen] and [insect repellent]." Here again, the words in brackets would be hyperlinks to The Safari Store, with your affiliate code included in the hyperlink.

Your web developer, or website host, will be able to assist you further with weaving in our discount and affiliate link codes across your platforms.

We have also listed our popular pages to link to further down this page.

More information on affiliate links is included on the affiliate page but, if you have any questions - or need some help with affiliate links - please do not hesitate to contact us.

Suggested platforms:

To maximise your commission earnings, we suggest that you weave in our affiliate links and discount codes across the following platforms:

In stories and information pages - such as advice pages - across your website or blog. In fact, it is really easy to weave our affiliate links into just about all your pages.

Our highest earning partners include affiliate links and discount codes in their website footers.

In targeted landing pages.

In the signature of your company emails.

Attaching your unique discount code voucher - which we make for all our partners - on to emails to your audience.

In email newsletters and news updates sent to your database of clients. These can be specifically about our products - or can be woven into any newsletter about just about anything you usually tell your audience about.

In posts across all your social media platforms. For your interest, our social media platforms are: Facebook | Instagram | Twitter | Pinterest

Include our inserts in your traditional media - such as your brochure. We are able to provide you with inserts which include your discount code for you to include in your brochure. Another option is to direct readers of your traditional media platforms to your own landing page so that they then use affiliate links to access our online store. A mix of both discount codes and affiliate links is recommended.

If you are a tour operator or hotel, lodge, or camp, then it works really well to include affiliate links and discount codes in the confirmation documents, information sheets, and final confirmation documents sent to your clients. Our highest earning partner does this to great effect. This is usually marketed along the lines of, "To assist you further as you pack for your holiday - and to make sure that you make the most of your holiday by having the best travel clothing and gear - we have partnered with The Safari Store. Get up to 10% off your order when you shop online with The Safari Store at www.thesafaristore.com - simply by entering our discount code when you checkout."

Partners programme: Standard approach to earning commission

Standard approach to earning commission

As a starting point, we recommend that you include links to our online store - from all your platforms - in the following ways. These are the tried and trusted ways to assist your audience with the best products and advice for their next adventure, while earning you commission on sales generated.

Packing lists: Link to our expert packing advice pages and our best-in-the-business, free, tailor-made safari packing list as an added service to your clients. Comprehensive and user-friendly, this intuitive packing list tool compiles an essential checklist to assist travellers as they pack. Our focus has always been on safari packing lists, but we are adding on packing lists for other destinations - and activities - too.

Advice Pages: Our advice pages are packed with great information for your audience. Go to our advice menu and explore the different pages.

Product-type specific product and advice pages. Already know what you want to share with your audience (for example, are you looking to do a story about hats)? Simply link to our product-type advice pages. The bonus with these pages is that they also list all the products for sale in each product type, so the transition from reading the advice to shopping is really easy for your audience. Here, you have two options: link to the entire page or link directly to the advice section on each product-type page. We have included our more popular links below.

Add a link to our online store or affiliate page on your homepage.

Include a copy of your discount voucher in your brochures.

Partners: The local & lateral approach to earning commission

The local & lateral approach to earning commission:

Most of our products are items which people need in their day-to-day lives. Even if your database and social media followers - your audience - came to you to book a safari or to travel, they still need many of these products each and every day of their lives. After all, everyone wears a hat and sunscreen when it's sunny and hot, a jacket and beanie when it's really cold, and shoes and socks when they walk out the front door. We just happen to make some of the best products in each category - and that is to your advantage. By applying this to how you market your partnership with The Safari Store, you really are able to earn far more commission - and make the most of one of your biggest assets: your audience. Here are a few examples of what we mean.

Local weather conditions provide the idea marketing opportunity, especially if you know where your audience is based. Most of our clients are based in the UK and USA and so we respond to weather updates - such as an expected heatwave, cold snap, or spell of wet weather - to increase sales aside from safari and travel. By looking at our product types, you will easily be able to mix and match local weather with the products you think your audience might need.

Local events offer the same opportunities as local weather conditions. This may be applied very broadly depending on your audience demographic. Your audience may be interested in everything from the local sighting of a rarely seen bird - for which they may need binoculars - to an event such as Ascot or other horse races, for which they may need a great hat and some sunscreen.

Interests & activities. By realising that interests and activities do not end when your audience are back at home, you are able to tweak your message to market our products and earn more commission. You may know, for example, that some members of your audience love walking and that - while they may be on your database after going on a walking safari or the Inca trail - they also walk locally. Here, the products which are best for their walking safari would also be best for their local walks. The same applies to all activities and interests such as fishing, hiking, birding, wildlife watching, horse riding, bicycle riding, visiting the races, mountain climbing - the list is just about endless. No-one knows your audience better than you, so here we encourage you to think laterally.

Partners: Think beyond safari

Think Beyond Safari:

This ties in with the the local and lateral approach, but it is worth mentioning separately. The features of our apparel - and styling - are perfectly suited to all warm-weather destinations, adventure travels, and anytime you or your clients find yourselves outdoors. If you have destinations beyond Africa on your books, strategise around how to incorporate The Safari Store into the preparation process. From sun and insect protection to travel-friendly features, your clients are sure to find key items from our safari and outdoor range for any kind of travel. Find out more about "beyond safari".

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Questions or suggestions?

All this talk of discount codes and affiliate code hyperlinks can be confusing. If you have any questions or feedback about our partners programme, please contact us. We value our partners and we would love to hear from you.

Contact us.

Important information about our copyright-protected content:

Our content is unique to The Safari Store and is protected by copyright. While partners are given permission to link to the pages on our online store, stories, and advice pages to drive sales and to earn commission, please note that our copyrighted content may not be copied or pasted onto your website, blog, social media, or into any traditional media format. This is a breach of our copyright and intellectual property and we reserve the right to take appropriate action against any breach of our copyright. For images the same applies, unless you are using an image from our partner images page, or have written permission from a director of The Safari Store to use an image - and then it must only be used to link to our online store, show our logo on the image, and reference "Copyright TheSafariStore.com". Contact us if you have any questions regarding this Copyright message.